Frontier Publications
- Google itFirm strategy in communication device, platform and application integrationBulletin | 18.11.2011.
- Thinking outside the box: calculating damagesReflections on major cartel cases in AustraliaBulletin | 27.04.2011.
- Where convergence exposes divergenceImplications of convergence on broadcast licensingBulletin | 06.04.2011.
- Green is GoodClimate Institute study on clean energy jobsBulletin | 03.03.2011.
- Blurring the distinction between carbon costs and pricesBulletin | 08.12.2010.
- What’s the cost of carbon uncertainty?The impact of delayed investment in the power sectorBulletin | 08.11.2010.
- Third time luckyMobile termination regulation in New ZealandBulletin | 17.09.2010.
- Keep 'em un-coordinatedCoordinated effects in mergersBulletin | 19.08.2010.
- The times, they’re a changin’Using economics to adapt to climate changeBulletin | 11.08.2010.
- Economic Analysis of the RSPTWith a postscript on the negotiated outcomePaper | 05.07.2010.
Shelf life
Using promotions effectivelyThe number (and variety) of promotional offers in the retail world continues to grow. But aligning a promotions programme with overall strategy, and understanding which offers are most effective, is challenging. Frontier’s experience with retailers has highlighted some of the ways to make the most of promotions.
 Frontier bulletin - Shelf life.pdf |
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