Frontier Publications
- Necessary inventionsEconomic policies to increas low-carbon innovationBulletin | 15.07.2010.
- Economic Analysis of the RSPTWith a postscript on the negotiated outcomePaper | 05.07.2010.
- Not patently obviousHolders of patents and the Australian Trade Practices ActBulletin | 30.06.2010.
- Shelf lifeUsing promotions effectivelyBulletin | 10.06.2010.
- RPI-X@20: Output measures in the future regulatory frameworkA report prepared for OfgemPaper | 31.05.2010.
- RPI-X@20: The future role of benchmarking in regulatory reviewsA final report prepared for OfgemPaper | 31.05.2010.
- Public competitionThe choices facing the UK government after the electionBulletin | 29.04.2010.
- What if, but for?Enron versus EWSBulletin | 13.04.2010.
- What's the damage?Measuring harm from exclusionary practicesBulletin | 13.04.2010.
- Liquid marketsProspects for introducing water tradingBulletin | 21.01.2010.
One club golfers
Preventing compulsive price discountingPressure to expand, especially when the market looks weak, often leads companies to cut prices indiscriminately. Placing too much weight on the pricing weapon is a dangerous practice, but many businesses are organised in such a way as to maximise the temptation to succumb to compulsive discounting. Strategic management of pricing decisions is needed to make sure the full range of clubs is used for this part of the corporate game.
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