Boosting productivity in the creative industries

Boosting productivity in the creative industries

A report prepared for Channel 4 and a group of industry leaders

The UK has a world-class reputation for creative output and creative people. In every sector of the Creative Industries we have businesses and people that excel internationally in terms of recognition for creative ability and commercial success.

The wider creative sector accounts for more than 8% of total UK Gross Value Added. But average productivity in the creative industries is low, driven by a very heavily skewed distribution of firm size in the sector: 90% of creative businesses have no more than five employees, 80% have no more than two, and 60% have just one.

Boosting productivity in the creative industries