Philip has been described as “one of the world’s leading consumer behaviour experts” (Kevin Hogan). 

He has been at the forefront of aligning commercial market research practice with insights from behavioural psychology and behavioural economics, and helping organisations make commercial decisions that are more sympathetic to the way that consumers actually think.  His book, Consumer.ology, was named one of Amazon’s top ten best business books in its year of publication and has been translated into eight languages.

Philip’s consumer psychology expertise has led to him working in a diverse range of categories including financial services, health, FMCG, retail, media and technology.  He is a frequent commentator on consumer topics in the media, has spoken at events around the world, and been an associate at Frontier since 2010.