Tara is a Manager in the Strategy practice
She has wide experience in business strategy, competition policy, economic regulation, and behavioural economics. She advises clients on a range of commercial, competition and regulatory issues, often linked economic modelling and proposition design.
Tara has also advised several clients on how to use behavioural economics in both the design of commercial propositions and regulatory action. She has worked on a number of high profile competition cases, recently advising Tesco on its acquisition of Booker Group.
Tara holds degrees in economics from Cambridge and Bristol, and spent a year teaching A-level Economics prior to joining Frontier.