Innovation may be A Good Thing, but making the most of it is easier said than done. We believe that successful innovation cannot be dissociated from an organisation’s business model. Building on that insight, we lay out the five questions we always put to clients seeking to innovate. How, for instance, does innovation fit with the economics and culture of their organisation? A related article also emphasises the need to go back to basics when considering how to deploy artificial intelligence, society’s next Big Innovation, which is already grabbing the public imagination thanks to ChatGPT. Our advice? Work out what you want to use it for, learn by testing, and develop in-house AI guidelines.
In another pair of articles we dive into the role innovation can and must play in achieving net-zero carbon emissions.